Meet The Team
SimWorks is led by a team who bridge two worlds: professional actor training and public-sector education. We handle the whole system ourselves, recruiting and training actors, calibrating every scenario against your learning objectives, and working directly with your clinical, operational or academic leads, so delivery stays consistent from the first sitting to the last.
This is the team behind the craft, and the reason our partners keep coming back
Craig runs client delivery and operations at SimWorks.
He's spent seven years as a professional actor with The Actors Forge, and is the single point of contact for partners once a relationship goes live — managing actor onboarding, scenario logistics and bookings from end to end.
Before that, he spent decades working in the public sector, in Transport and Rail infrastructure.
That's the combination behind how SimWorks runs day to day: seven years as a working actor, and decades inside the public-sector systems SimWorks now delivers training into.
Craig Pearson
Director: Client Management
Lynn Huntley
Lynn is a founding member of The Actors Forge and brings her extensive screen, stage, and West End experience directly into our simulation work.
As Lead Acting Coach for our youth academies, she specialises in truthful, responsive character work that strengthens every scenario.
With hands‑on experience in care settings, including end‑of‑life support and bereavement care, she brings a deep understanding of empathy‑led communication and person‑centred practice.
Her background as a stand‑up comedian, singer, and immersive event host adds adaptability and sharp storytelling skills, making her a dynamic force in delivering high‑quality simulation.
Dan leads actor training and development at SimWorks.
He founded The Actors Forge and spent eight years as its Creative Director, building it into the largest actor-training institution in the North East of England.
Before that, he spent twelve years working directly with the NHS as a consultant for major med-tech brands — Coloplast, Advanced Medical Solutions and Salts Healthcare — delivering high-end medical products into NHS trusts across the country.
That's the combination behind every SimWorks scenario: eight years training actors at scale, and twelve years inside the NHS commercial relationships those actors now train people for.
Dan Lemon
Director: Training and Development
Rob leads our creative approach to video‑based simulation, shaping how scenarios are designed, filmed, and brought to life.
A skilled writer, director, and cinematographer, he heads screen‑acting training at The Actors Forge and runs RGR Films, producing both creative and commercial content.
Known for his sharp eye for detail and passion for storytelling, Rob captures truthful performance and builds compelling visual narratives that strengthen every simulation.
His dynamic, industry‑focused perspective elevates all filmed content we produce.
